Wise Ants
Screenings                  

Wise Ants

Chiara Rebolino, Lorenzo Urgesi (LERO)

Country

Italy

Year

2025

Length

4'

Synopsis

Wise Ants (Formiche giudiziose) looks at the arrival of the first supermarket in Italy (1957) as a metaphor and model of change, a new space defined by codified behavioral patterns that would quickly contribute to transforming us into a consumerist and massified society. This gives rise to a moment of reflection in which images from the past connect with new technologies: an algorithm measures and analyzes past footage and purchasing behaviors, regulating human actions and projecting us into a future filled with unresolved questions.